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We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts, and responding to followers. You will cohesively manage our company image to achieve our marketing goals.
As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.
Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.
Responsibilities:
• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily or as required (e.g. original text, photos,
videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales, and customer service to ensure
brand consistency
• Communicate with followers, respond to queries promptly and monitor
customer reviews
• Oversee social media accounts’ design (e.g. Facebook, Instagram, Twitter timeline cover, profile
pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like
promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools
and applications
Requirements:
• Proven work experience as a Social media manager
• Hands-on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image, and video)
• Solid knowledge of SEO, keyword research, and Google Analytics
• Knowledge of online marketing channels
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing, Mass Communication, or relevant field
•Familiarity with photoshop skills, graphics designing & Canva will be an added advantage
Apply HERE